Danish born Ida Tin is the co-founder and former CEO, now chairwoman, of Clue the most trusted female health app. Clue has more than twelve million active users in over 190 countries. 

Clue’s mission is to help people all around the world benefit from data driven insights into female health. Clue has done extensive partnerships with esteemed research institutions globally to advance female health and has published a large amount of educational content to advance information and culture around gender, body and health. Clue obtained FDA clearance as the world’s first all digital contraceptive in 2021.  

A lifelong entrepreneur and a proponent of equality, Ida coined the term Femtech in 2016, a sub sector of technology set to be worth $1 trillion by 2027.  
Ida has been interviewed or featured in major media including The New York Times, New York Magazine and has been a speaker TechCrunch Disrupt, LeWeb, Forbes Most Powerful Women, Slush and many more. She has also served as a jury member, mentor and advisor in the Femtech space in many contexts.  
Before starting Clue, Ida led motorcycle tours around the world for five years in the motorcycle touring company she cofounded with her dad Hjalte Tin. 

Before having two kids she spent two years travelling solo in the western parts of the US on her motorcycle and wrote a book about her travel adventures, inner and outer, “Directress”, published in Denmark in 2009. She is now working on a new book about Femtech, leadership, technology and system’s change and lives in Berlin.